Fans of the Harry Potter saga are in luck in Barcelona, as Callejón Barcelonon opens its doors. It is a new themed store inspired by the magical world of the young wizard that will open its doors in the heart of the city. Under the name “Callejón Barcelonon”, this store promises to become a meeting point for magic lovers. Especially for the most loyal followers, known as “Potterheads”. This new space will offer a unique experience for those who wish to continue living the magic of the Harry Potter world through exclusive products and special events.
Harry Potter in Barcelonon Alley
The “Callejón Barcelonon” store will feature a wide range of official products related to the saga. From wands and capes to mugs, stationery, replicas and a wide variety of merchandising, fans will have access to unique items that will allow them to bring a little piece of the magical world to their homes. All this will be possible thanks to “REINO de Juguetes”, the company behind the creation of this store. It has a long history of creating themed experiences and entertainment-related events.
“REINO de Juguetes” is not new to this type of initiative, as it has more than ten years of experience in the sector. In 2024, the company celebrates its tenth anniversary with the opening of several themed stores throughout the Iberian Peninsula, and “Callejón Barcelonon” will be one of its most important bets. This new store will open on October 18 at Avenida Francesc Cambó, 15. This is right in front of the emblematic Santa Caterina Market, a perfect location to immerse yourself in the magical world of Harry Potter.
Magical location
Ismael Alvarez, representative of “REINO de Juguetes”, enthusiastically explained what fans can expect from this new store. “The store will be located in a very special place near the Mercat de Santa Caterina, a magical and beautiful location. It will be decorated down to the smallest detail, completely inspired by Hogwarts. Our intention is that, upon entering, people will feel immersed in the experience, that they will be fascinated observing everything we have to offer,” Alvarez explained.
“Callejón Barcelonon” will join the successful first Harry Potter store in Spain, called “Carreró Maldagó”, located in Galerías Maldà on Portaferrissa street. This is another project of “REINO de Juguetes” that has already conquered the fans of the saga in Barcelona. In this new store, the catalog will be entirely dedicated to products related to the magical universe, organized according to the Hogwarts houses, i.e. Gryffindor, Slytherin, Ravenclaw and Hufflepuff.
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Among the most popular items to be found in the store are the wands of the main characters, the famous jack-o’-lanterns of all flavors, costumes, and a varied collection of stuffed animals inspired by the magical creatures in the films. For collectors, there will also be replicas of iconic objects. For example, Godric Gryffindor’s sword, magical brooms like the Nimbus, and Luna Lovegood’s glasses.
Alvarez also mentioned that, in addition to these products, fans will be able to purchase T-shirts, winter ponchos, capes, potions and magical delights such as chocolate frogs and butterbeer. “It’s a store with more magical treasures than Gringotts, the wizard’s bank,” he proudly stated.
The opening date, October 18, coincides with Harry Potter Book Day, a worldwide event celebrated on October 17. This special day brings together fans from all over the world in activities related to the saga, and Barcelona will be no exception. To celebrate this event, “REINO de Juguetes” will bring Josh Herdman, the actor who played Gregory Goyle, Draco Malfoy’s inseparable friend, for a meet and greet with fans at the store.
Activities for everyone in Callejón Barcelonon
In addition, the celebration of Harry Potter Book Day in Barcelona will include theatrical performances with the theme of caring for magical creatures, where attendees can participate in interactive classes as if they were at Hogwarts. Reading clubs will also be organized, ideal for all audiences, where participants can discuss and enjoy the books of the saga in a dynamic and fun atmosphere.
Thus, “Callejón Barcelonon” promises to become an obligatory stop for Harry Potter fans, offering a magical experience in the heart of Barcelona that will leave no one indifferent.
Image courtesy of https://reinodejuguetes.com, all rights reserved.
