FC Barcelona finds itself in an unusual situation at its official Camp Nou store, the Barça Store. Fans who have visited the store recently have been surprised to discover that there is almost no stock of T-shirts left.
In fact, only children’s sizes, short-sleeved XXXL, or some standard size but long-sleeved T-shirts are available. This unexpected shortage has baffled the club’s supporters.
Thus, fans will have to wait until Monday, October 23 for the official store to replenish its stock. This delay in shirt availability comes in the week leading up to the derby against Real Madrid, scheduled for Saturday, October 28.
What is the reason for the T-shirt stock problems?
The explanation provided by FC Barcelona for the lack of FC Barcelona jerseys in the store is that Nike, the sports brand that supplies the kits, is not complying with the schedule that had been previously agreed with the club.
This schedule, coordinated by Barça Licensing and Merchandising, should have ensured that the stock of shirts remained sufficient to meet fan demand.
This is not the first year that FC Barcelona has faced jersey availability problems. Last season, there were similar challenges, although in that case they were due to unforeseen circumstances.
The signing of Robert Lewandowski by the azulgrana club caused delays and logistical challenges, as it was not contemplated in the initial schedule that had been established with Nike. Fortunately, sales were able to normalize in November, just before the Black Friday shopping campaign and the holiday season.
The essence of the garment
FC Barcelona’s first-team jersey for the 23/24 season has been designed with the aim of maintaining the club’s tradition and iconic aesthetics.
This jersey features the original blue and blue stripes and a special detail: a diamond sublimated on the shield representing the first women’s team in the club’s history to play at Camp Nou.
This addition has been made to highlight one of the pillars that makes Barcelona a unique entity worldwide: its avant-garde approach to all aspects of soccer.
Despite current delays in the availability of the azulgrana jersey, FC Barcelona remains committed to offering its fans high quality products and designs that pay homage to its rich history and culture.
The club continues to work closely with Nike to ensure that the azulgrana jerseys are available again in the official store as soon as possible to meet fan demand.