Free Form Style is the first inclusive fashion brand in Spain, which has become a reference in the industry.
This inclusive and barrier-free clothing brand is the result of the initiative of Marina Vergés and Carolina Asensio, who have set out to prove that having a disability is not an impediment to be fashionable.
The story behind the brand is heartwarming.
The need for clothing adapted to people with physical disabilities arose after José Luis, Carolina Asensio’s brother, suffered a stroke that left him with an 80% disability.
For a period of two years, José Luis was forced to wear tracksuits due to his lack of autonomy to dress himself without assistance.
The lack of garments adapted to their special needs made Marina Vergés and Carolina Asensio decide to work together towards the same goal: to design a brand without barriers.
Free Form Style: barrier-free clothing
Free Form Style’s motto is “We design clothes without barriers”. The brand cares about body diversity and adapts to different disabilities.
The main objective is that people with disabilities do not have to adapt to clothing, but that it molds to them and their bodies.
The Free Form Style collection is inspired by English tailoring and the new romantic and punk movements. They created a design fashion without borders or taboos.
The garments have a functionality and comfort that seek to elevate physical diversity in bodies that face difficulties in dressing.
The brand present at the 080 Barcelona Fashion
In its last presentation on the 080 Barcelona Fashion catwalk, Free Form Style made its way among the reference catwalks of the Catalan capital.
The collection counted with the collaboration of Gratacós fabric store and Dr Martens shoes.
The brand has managed to position itself as a social initiative and an avant-garde fashion proposal, which is making its way in the world of inclusive fashion.
At the event, he stood out for his commitment to raising awareness of body neutrality and functional diversity.
During the 080 Barcelona Fashion show, the brand presented 16 models with functional diversity, including young people with dwarfism, some in wheelchairs and others with prostheses or certain missing limbs.
In addition, they worked with athletes such as Sarai Gascón, Paralympic medalist in swimming, and Desirée Vila, an Olympic athlete from Madrid who has a prosthetic leg.
The inclusion of models with functional diversity on the runway is a significant step for the fashion industry in representing a wide range of bodies and sizes.
Fashion is evolving to embrace inclusiveness and multiculturalism.