With an investment of two million euros, the aesthetic and wellness treatment firm INOUT opens the largest beauty center in Spain in Barcelona.
The firm created by Elisabeth Álvarez inaugurates the new facilities of the beauty center on Avenida Diagonal in the Catalan capital. It has an area of 1,000 square meters and 40 cabins.
The up-and-coming entrepreneur is also fine-tuning details for the launch of her own cosmetics brand, as well as the firm’s presence at Madrid Airport’s T4.
By 2018 Elisabeth Álvarez by profession psychologist and dermo-aesthetics expert, created a new concept of beauty center in Barcelona that at the time did not exist.
She thought of a place she would definitely go. She was inspired by what she would pay to receive and from there she managed to merge aesthetics and wellness at competent and affordable prices. And she has the latest equipment, which she herself chose from the international market.
INOUT: Spain’s largest beauty center
The old INOUT was located at 384 Diagonal Avenue, just one minute away from the new center.
In the old headquarters they started with only two booths and grew to 16 and a staff of 25 workers.
Now, the new INOUT is located in Diagonal 392 in which investments of two million euros have been made.
The 1,000-square-meter facility has three floors, soundproofed windows and walls, 40 cabins and two separate entrances for customers who want privacy.
It also has individual waiting rooms and restrooms with vanities. It also has a 300-meter area for personnel that includes rest rooms, training rooms and large changing rooms.
The staff for this center is comprised of 50 people who seek to take care of the clients during the entire time they are at the center. They even follow up with them personally via WhatsApp.
INOUT is a reference center in aesthetics and wellness at reasonable prices.
Elisabeth Álvarez and how INOUT came into being
She says that after finishing her career as a psychologist, she started working as an assistant manager in a beauty clinic, until her first son was born, which marked a before and after in her life.
He says he wanted to return to work, but he had to do it for an exciting project that was truly worthwhile.
Knowing the market, he analyzed that in Barcelona at that time, there were only two types of centers: manual therapy centers, good for relaxation but not very effective, and aesthetic centers, with good equipment but with unattainable prices.
And there he managed to conceive the idea of integrating in the same space a lot of technology at reasonable prices with aesthetic medicine and wellness.