The Mercadona supermarket chain is known for offering a wide variety of high quality products and for having a fishmonger’s shop full of fresh fish.
But did you know that there are two types of boxes in Mercadona’s fishmonger’s shop that fulfill a very important function?
Pre-cooked fried eggs available at Mercadona
The tiktoker Esperanza Healthy Life has revealed the curious difference between the blue boxes and the green boxes in the supermarket fishmonger’s shop.
According to the influencer, the blue boxes contain fish from fish farms, while the green boxes contain fish that comes directly from the fish market.
Fish farms are facilities dedicated to the breeding and production of fish, crustaceans and amphibians for human consumption.
These animals are raised in specially prepared areas for the purpose of food production.
On the other hand, the fish market is a place where fishermen directly sell the fish they have caught.
It is very likely that fish from the fish market is the most valued by customers, but less abundant in some cities.
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The difference between Mercadona’s fishmonger’s checkout counters
The difference between blue boxes and green boxes is important because it allows the customer to know the origin of the fish they are buying.
If you prefer fish from the fish market, you can easily identify it thanks to the green boxes.
If, on the other hand, you do not care so much about the origin of the fish, you can opt for the blue boxes, which contain farmed fish.
This information can be very useful for customers who are concerned about the quality and origin of the food they buy.
In addition, it is interesting to know that Mercadona is concerned about offering different options to its customers and clearly differentiating the products.
The curious difference between the blue boxes and the green boxes allows customers to know the origin of the fish they are buying.
Comments on the social network
TikTok’s video has generated all kinds of comments and opinions. Some users are grateful for the information and admit that they did not know the meaning of the colors of the boxes.
Other users point out that in their area, the green boxes are the local wild caught fish, while the blue boxes usually contain fresh fish from the north.
However, some users have pointed out that Esperanza Healthy Life’s explanation is not completely accurate.
One user indicated that although the colors do indicate the origin of the fish, it is not as explained by the influencer.
He claims that the fish in the green box is from Cantabrian fish markets, while the blue boxes are from Mediterranean fish markets.
Despite differences of opinion, the important thing is that consumers are already aware of the origin and quality of the fish they buy.
By the way…
Do you know the history of Mercadona?
Mercadona, one of Spain’s leading supermarket chains, has a rich history dating back to 1977, when it was founded as a small butcher’s shop in Tavernes Blanques. Over the years, the company has grown and expanded, becoming an innovative, customer-focused business offering a wide range of products and services. In this article, we will delve into the history of Mercadona, from its humble beginnings to its current status as a major player in the Spanish retail sector. Join us on this journey of discovery and learn more about the fascinating story behind Mercadona’s success.
Mercadona Foundation
Mercadona’s journey began in 1977, when Francisco Roig Ballester and Trinidad Alfonso Mocholi started the adventure as part of the Cárnicas Roig group. His small butcher’s shop in Tavernes Blanques, Valencia, became the genesis of what was to become one of the most successful supermarket chains in the country. This is where the Roig family’s enthusiasm for offering top quality products and excellent customer service began to come to life.
Over the next few years, the business expanded steadily, and in 1981 Juan Roig and his brothers took over from their father. At that time, Mercadona had eight stores, each with an average size of 300 m2. With the new management, the company began to focus on innovative ideas and customer satisfaction. The Roig family believed that by providing their customers with the best possible shopping experience, they could acquire a loyal following that would drive the company forward.
One of the most significant steps in Mercadona’s early years was the introduction of the bar code scanner at the point of sale in 1981. This breakthrough was revolutionary for the industry, enabling the company to control inventory and sales more effectively than ever before. It was just one example of the Roig family’s efforts to stay ahead of the competition and offer its customers the best possible experience. Mercadona’s foundations were laid on a commitment to superiority, advancement and customer service that would continue to drive the company’s growth for decades to come.
Mercadona’s growth
The renowned Valencian butcher’s shop has achieved a tremendous expansion, which started in Tavernes Blanques. Today it is one of the country’s leading supermarkets and has more than 1,600 stores with a total of 90,000 employees. Last year, its revenues soared to 25 billion euros, made possible by the perfect combination of strategic planning, innovation and customer focus.
A major contributing factor to its success is its strong emphasis on customer satisfaction. With the motto of offering the best choice to meet consumers’ needs in food, home care, personal care and pet care, the company has invested heavily in market research. In addition, a team of more than 9,000 employees is dedicated to providing an enjoyable shopping experience for everyone.
Innovative approaches have also been an important factor in its growth. It was the first company in Spain to introduce the bar code scanner at the point of sale, back in 1981. In the modern era, it has invested heavily in technology, launching an advanced online shopping platform. In addition, it has introduced its own brand of cosmetics and household cleaning products, which have been widely praised. Thus, with its commitment to innovation, it has been able to continue growing and increasing its market share.
Mercadona Innovation
Innovation has always been fundamental to Mercadona’s success. The company has been a leader in implementing innovative technologies and processes to improve its customers’ shopping experience. As early as 1981, they were the first to introduce a bar code scanner at the point of purchase in Spain, which allowed them to speed up the payment process and minimize customer waiting times.
Mercadona has also been quick to adopt new technologies to streamline its logistics and inventory management. The company adopted RFID (radio frequency identification) technology, which enables it to monitor its stock in real time, thus optimizing its stock levels, minimizing wastage and ensuring that its stores are always well stocked with the items its customers want.
In addition, the company has invested heavily in creating modern, eye-catching and user-friendly stores that offer a pleasant shopping experience. New features have been incorporated, such as self-payment machines, which allow customers to scan and pay for their items without having to go through the traditional checkout process.
Finally, Mercadona also puts a lot of effort into product development. Its development team is constantly creating new products that meet customer needs while adapting to changing consumer trends. For example, they have added gluten-free and organic options to their range to meet the growing demand for healthier and more sustainable products.
Mercadona’s mission
At Mercadona, the customer is the top priority and customer satisfaction is paramount. This is reflected in all aspects of the business, from the high quality products it offers to its dedication to providing a positive customer experience. To this end, the company is committed to innovation and sustainability, striving to reduce its environmental impact while promoting responsible consumption. In addition, Mercadona is dedicated to its employees, investing in their well-being and offering them opportunities for growth.
Providing the best possible service is at the core of Mercadona’s mission. To achieve this, the company has launched a series of initiatives aimed at reducing waste, conserving resources and promoting environmentally friendly practices. These efforts include the installation of solar panels on the roofs of its stores to generate renewable energy and the implementation of a recycling program.
Mercadona is also committed to cultivating a positive work environment for its employees. From offering competitive salaries and benefits to providing training and career development opportunities, the company strives to ensure that its people are well supported and respected. This investment ultimately helps Mercadona achieve its goal of customer satisfaction.
Mercadona in Spain
Since its foundation in 1977, Mercadona has had a prominent presence in the country, becoming a household name for more than four decades. With more than 1,600 stores and a growing e-commerce presence, the supermarket company has become one of the largest and most successful in Spain.
The secret of its success lies in its commitment to the local community. Mercadona purchases products from local suppliers, which helps to stimulate the local economy. This approach has strengthened the relationship between the company and its customers, who appreciate the attention paid to their area. In addition, modern technology, such as ATMs and an online shopping platform, has made shopping a more convenient and efficient experience for shoppers. Thanks to these investments, Mercadona continues to progress and improve its services for its customers in Spain.
Property of Mercadona
The esteemed company has been in the possession of the Roig family since its inception, which has allowed them to develop a close affinity with their customers and suppliers. Juan Roig, the current CEO, has been at the forefront of the company’s growth and expansion since 1981. His siblings and children are also involved in the endeavor, ensuring that the business remains in the family for generations to come.
Despite its status as a family-owned company, the company is committed to transparency and accountability. Periodically publishes reports on its financial results and environmental effects. It has also established an autonomous board of directors that oversees its activities and ensures that the interests of its shareholders are taken into account. This council is composed of professionals from different fields, such as finance, law and business, so that diverse perspectives can be taken into account.
An interesting aspect of this company’s ownership structure is the inter-supplier system. Through this system, your suppliers can invest in your success by purchasing shares in an independent holding company. The holding company then distributes the profits among the suppliers according to their percentage of investment. This has helped to strengthen the ties between the company and its suppliers, while motivating them to provide top-quality products and services.
Conclusion
In conclusion, Mercadona has come a long way from its humble beginnings as a small butcher’s shop in Valencia. The company’s commitment to innovation and customer satisfaction has made it a leading physical and online supermarket in Spain. With a family business model and a mission to offer the best food, home care, personal care and pet care options, Mercadona continues to grow and evolve. Looking ahead, it will be exciting to see what innovations and advances Mercadona will bring to the retail world.
