Following an agreement between the Global System for Mobile Communications, GSMA Association, and Fira de Barcelona, the Mobile World Congress will be held in Barcelona until 2030 and beyond.
With this, the city will be the “permanent home” of Mobile and not only until 2030, but for the following years. The administrations foresee after 2030 “tacit and automatic renewals” to continue holding the event in the Catalan capital.
The Mobile renewal agreement was finalized on July 20 and has a 3 billion impact for Barcelona.
Permanence of the Mobile World Congress in Barcelona
For his part, Constantí Serrallonga, general director of the
Fira de Barcelona
said that the renewal agreement guarantees 6 more editions of the MWC.
He reiterated that the agreement has a “vocation of permanence” in the city, so that as of 2030 the renewal will be automatic, unless a contrary will is expressed.
Likewise, John Hoffman, CEO of the GSMA, emphasizes that as organizers of the event they want to continue counting on the Catalan capital to carry out the event.
The mayor of Barcelona, Ada Colau, said of the agreement that “it is a commitment to the future with a vocation for stability and maintenance”.
The signing of the agreement was attended by the president of Fira de Barcelona, Pau Relat; the First Vice President and Minister of Economic Affairs, Nadia Calviño.
Also participating were GSMA CEO, Mats Granryd; the president of Barcelona Tourism, Eduard Torres; the first deputy mayor, Jaume Collboni, among other prominent personalities from the sector and the city.
