If you are passionate about makeup and cosmetic products, but your budget is limited, a new store has arrived to make your life easier. Normal, the low-cost cosmetics and drugstore chain, has arrived in Barcelona with its first physical point of sale in the Westfield La Maquinista shopping center.
Herboristería del Rei, the 200-year-old store, reopened its doors in Barcelona.
The new option differentiates itself from the rest of the market by not relying on temporary offers, as it is characterized by offering low prices on a permanent basis.
Although Normal was born in 2013, it became a benchmark for cosmetics in the Nordic countries in just a few years and in less than a decade, it already has more than half a thousand stores.
This Danish company stands out for offering a wide selection of products from various well-known brands at very affordable prices.
The Barcelona store, as in all of its physical points of sale, offers a wide range of products, including makeup, household products, personal hygiene, everyday items, and even snacks and beverages.
Although there is still no official opening date, as announced on the company’s website and social networks, all products will have fixed prices.
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This means that customers will not have to wait for promotions or discounts, as prices are always competitive. In addition, the company is committed to maintaining this low price policy despite inflation and economic fluctuations.
Products and brands available in low-cost cosmetics and drugstores
Normal offers a wide variety of products, from well-known brands in the Spanish market such as L’Oreal, Colgate or Max Factor, to more unknown brands exported from countries where the Danish chain already operates, such as the Netherlands or Sweden.
The store stands out as a one-stop destination where consumers can find everything they need for personal and home care, without the need to wait for special offers.
Products at fixed low prices and the wide variety of brands available make Normal an interesting proposition for consumers in Barcelona and other cities in Spain.
Expansion and new openings
With more than 550 physical points of sale in countries such as Denmark, France, Sweden and Norway, Normal has proven its ability to attract consumers throughout Europe.
The opening of the first store in Barcelona is just one example of Normal’s continued expansion in Spain. With plans to open up to 14 stores nationwide, consumers in several cities will be able to access this low-cost cosmetics and drugstore option.
The company is also committed to celebrating the opening of each store with special events that will include giveaways, contests, prizes and surprises for customers.
