Sumo, a leading Japanese restaurant located at Avenida Diagonal, 208, in Barcelona, is causing a sensation by celebrating its tenth anniversary with an extraordinary offer: the raffle of golden sticks that will give lucky winners the opportunity to enjoy free sushi for life.
With 140 prizes up for grabs, euphoria among Japanese food lovers has been unleashed in Barcelona.
Anniversary celebration innovation: free sushi for life
In a bold and unprecedented move, Sumo has decided to mark its tenth anniversary with a unique strategy. The chain not only seeks to celebrate a decade of success, but also to reward the loyalty of its customers with the possibility of enjoying its delicious sushi menu for free for the rest of their lives.
The restaurant has announced that it will be handing out gold, silver, bronze and copper canes, each loaded with attractive prizes. Gold canes are the most coveted prizes, as they offer the opportunity to enjoy a free menu every month for life.
On the other hand, the copper, bronze and silver canes will allow the lucky winners to enjoy free annual, semi-annual and quarterly menus, respectively.
How to participate and increase your chances of winning
The dynamics of the sweepstakes is simple: customers must visit the restaurant and check if the sticks they receive have any of the coveted colors. Sumo emphasizes that the frequency of visits increases the chances of winning, adding an exciting element to this unique celebration.
This innovative marketing strategy is not new for Sumo. On its ninth anniversary, the restaurant gave away one hundred trays of sushi to its first customers, generating great expectation and attracting numerous sushi lovers.
Competition and offerings in the sushi world
Sumo is not the only establishment using marketing strategies to attract customers. Other restaurants, such as Sushi Kō in Castelldefels, offer special promotions, such as an unlimited 3×2 Japanese buffet, where, if three friends go, one of them eats for free.
Sushi has become a traditional dish in Barcelona, with an almost infinite variety of options to satisfy all palates. The popularity of sushi continues to grow and Sumo, with this unique initiative, continues to stand out in the city’s gastronomic scene.
The chance to win free sushi for life has generated remarkable enthusiasm, making this tenth anniversary a memorable event for both Sumo and its customers.
Competition for the coveted golden sticks and the chance to savor high-quality sushi for free has added an exciting twist to Barcelona’s culinary scene. Participate and win.
