The Barça Museum, one of the most visited sports museums in the world, is preparing to move to the former Palau de Gel in Barcelona in June 2023.
The museum’s new location will be accompanied by a renewed multimedia approach that seeks to create a more immersive and immersive experience for visitors.
The museum, which already recently reopened its virtual experience after a period of upgrading, will have a different focus than it used to have.
Unlike the old museum, which was full of objects and fetishes, the new space will be dedicated to multimedia, tactile and immersive technology, which will be the general tone.
The immersive virtual touch of the Barça Museum
The new museum will feature an area called the “Time Machine,” which will take visitors on a journey through the club’s history.
There will also be a section dedicated to the club’s women’s sections, reflecting the growing role of women in soccer.
La Masia, Barça’s famous youth academy, will have special recognition at the new location.
However, the main attraction of the new museum will be a spectacular tubular space that will be an unprecedented experience in Barcelona and around the world.
This space is expected to be huge, king size and without glasses.
This will be the main difference with the current Virtual Dream, which had already advanced with respect to the rest of the soccer club museums, but will give way in June to a new, even more realistic and direct experience.
The trajectory of the Museum
The museum is one of the most visited places in Barcelona and although it is already famous for its exhibits of historical objects, the new multimedia approach will provide a totally different experience.
The visit will include a tour of the locker room, but there will also be virtual photographs with virtual players or from various locations on the field.
It is interesting to note that the museum is the first in cultural visits in Barcelona.
Kubala’s boots, the multiplicity of trophies on display, the first (and tiny) golden balls, the mythical jerseys with the four stripes, the large video wall with the most emotional of productions and a space of its own for Messi are just some of the objects that can be found in the museum.
Although the museum is already famous for its exhibitions of historical artifacts, the museum’s renovation comes at a time when soccer and culture are undergoing radical change.
Soccer clubs are trying to connect with a younger and more diverse audience, and the new Barça Museum is at the forefront of this trend.
The new Barça Museum will also focus more on the club’s recent history.
