Estrella Damm, one of the most recognized beer brands in Spain, has launched an incredible promotion for music lovers.
The company will hide in the collars of Estrella Damm beer bottles a golden pass for all the festivals it sponsors in Catalonia and Andorra.
A bottle of Estrella Damm hides the grand prize
Whoever finds the golden necklace will win “La Poolsera 2023 de Estrella Damm”, which will give them access to 21 free music festivals throughout Catalonia over the next 10 years.
But that’s not all, as those who fail to find the golden necklace will also have a chance to win.
All Estrella Damm returnable bottle collars will carry a promotional code on the back of the bottle, which can be used to enter the draw for a free entry to the 21 Catalan festivals in 2023.
Entering the sweepstakes is as easy as going to the brand’s website and registering the code.
Estrella Damm’s promotion is an excellent opportunity for music lovers to enjoy a large number of festivals without having to worry about the cost of tickets.
La Poolsera is also an NFT
Estrella Damm’s Poolsera 2023 is not only a ticket to 21 free music festivals, but also an NFT (Non Fungible Token), an exclusive and non-transferable piece of digital art.
In fact, it is the work of Barcelona artist Alex Trochut and has been generated on the blockchain00 Polygon, representing the beer’s first foray into the world of NFTs.
If you want to win the first NFT (Non Fungible Token) of Estrella Damm, you will have to look for the golden necklace among the bottles in the bars.
Whoever finds the golden necklace will be able to enjoy a unique experience offered by the brewery.
The festivals participating in the promotion and which the winner will be able to attend are:
l'(a)phònica, Festival de la Veu de Banyoles (Banyoles), Cabró Rock (Vic), ARTS d’Estiu (Pineda de Mar), Brunch! Electronik (Barcelona), Calafell Beach Festival (Calafell), Canet Rock (Canet de Mar), Cap Roig Festival (Calella de Palafrugell), El Tingladu (Vilanova i la Geltrú), Festival de la Porta Ferrada (Sant Feliu de Guíxols), Festival Internacional de Música de Cambrils (Cambrils), Festival Ítaca (L’Estartit), Festival Cruïlla (Barcelona), Festival Strenes (Girona), Festival Som de Mar (Lloret de Mar), Primavera Sound (Barcelona), Share Festival (Barcelona), Sons del Món (Roses), Sónar (Barcelona), Summerfest Cerdanya (Puigcerdà).
Some history of Estrella Damm
Estrella Damm beer dates back to 1876, when August K. Damm founded the company in Barcelona.
Over the years, the company has expanded, becoming one of the most recognized beer brands in Spain.